SGOSS logoVolunteer's advice helps find more governors for more schools

Client

School Governors' One-Stop Shop (SGOSS) is a national charity that recruits volunteers to become school governors.

The challenge

SGOSS knew they could get their website & online social networks to work better for them. They approached iT4Communities to find a volunteer to help with setting up Google AdWords to advertise their services online.

Schoolgirls at Tooting school

Our help

Stony Grunow, an iT4Communities volunteer with a long career in not-for-profit technology offered his advice. He saw that their initial plan to use AdWords wouldn't be effective until they first implemented Google Analytics to better understand how people were using their website. Further discussions led to them improving the usability of their website and exploring options for integrating their client database.

The results

  • SGOSS are much more effective with their online communications
  • Stony's guidance has kept their online marketing work focused & efficient
  • SGOSS will recruit more governors
Children at Tooting school

What our client said

Stony has become a valued advisor to SGOSS, going well beyond the initial brief to provide friendly and invaluable consultancy on an ongoing basis, for which we are very grateful.

Martin Holliday, Area Manager - School Governors' One-Stop Shop

28th July 2011